Kurt McKee

lessons learned in production

Hey there! This article was written in 2006.

It might not have aged well for any number of reasons, so keep that in mind when reading (or clicking outgoing links!).

Oh What a Night!

Posted 5 August 2006 in ad, Dawsons-Creek, Katie-Holmes, quote, song, The-WB, and Vitamin-C

So Frederick informed me that he acquired a song I've been looking for for the past 5 years. It was used as the central highlight of The WB's commercials and ads at the turn of the millennium. Specifically, I remember a commercial that included almost - if not all - of The WB's young adult-oriented series.

The characters were all dressed in formal attire in a bar-like environment; the camera panned to one character who had just slid down a ladder, and then Katie Holmes (of "Dawson's Creek") was shown smiling at someone. The camera then lifted up through the ceiling to reveal a slightly crazier party going on on the floor above; one guy had some seltzer water he was spraying around, and everyone was dancing and grooving to the music.

At this point, the music reached a crescendo and abruptly faded out as the screen goes black. The WB logo appeared in white as a strong, pleasing piano chord concluded the commercial.

Well I've got the song, now! It's "Oh What a Night!" as performed by "Vitamin C". Dave happened to be here when I first played the song, and within the first 30 seconds he turned to me and informed me that he wanted the song.

Dave: "I want this song. If I could, I would marry it. I want to have its ringtones."

Good stuff! Now if I could just acquire a DVD of the Coca-Cola summer event: "Young Americans". This one girl on the show had one blue eye, and one green eye. Exotic!

UPDATE No way! Dave hunted down the exact TV spot I remember seeing, as well as the full-length uncut version! Thanks, Dave!

The 30-second clip I remember
Full-length goodness