Kurt McKee

lessons learned in production

Hey there! This article was written in 2005.

It might not have aged well for any number of reasons, so keep that in mind when reading (or clicking outgoing links!).

ZING!

Posted 20 July 2005

Shopping for "Thank you" cards at Jewel

Andy : This is the [worst] greeting card I've ever seen in my life!
A woman next to us begins quietly laughing
Andy : Seriously, look at this card!
Me : Oh my gosh, it's like they just taped it together in the back room! Sending this to someone is like saying "Hey, I found a nickel so I bought this card for you."
Andy : "Thanks for the check."
Me : "Send more money."
Andy : OK, Kurt: find me a good thank you card.
Me : Yeah, right. The quality of greeting cards has dropped like a rock in the past few years. Check it out: Spongebob-Squarepants for college graduates. I'll treasure THAT forever. Just like my copy of "Oh the Places You'll Go". Thank goodness only one person bought me that one. Oh, look: "I wanted to send you a little green for your birthday...so I blew my nose on this card." Brilliant.
The woman stands up and walks off quietly laughing -- she's wearing an American Greetings nametag. Andy and I look at each other, die laughing, and high-five